Aditya's Weblog

It is not our abilities that show us what we truly are; it's our choices.

Taglines and beyond ….

ADVISORY  : The following post is to be taken in a light spirit. The author has no intention of offending  the feeling of anyone and has written this for sheer purpose of sharing his experience with people.

Some of the supposed brightest minds in our batch, when it comes to vocabulary and command of language, gathered a few days back in come up with a tag line for our annual college fest FELICITY …….. a tag line that captures this years’ theme – Music. Now if you’ve been reading carefully, the first thing you will no doubt want to ask me is why I use the word “supposed” ? Well once I am through with this post and you have had a glimpse into the kind of tag lines that flew out of the imagination of these bright minds …. well lets just leave it that for now. (Before any of these bright minds decide to grill me on the issue,I confess I was one amongst them ).

The discussion began with some decent ideas floating around like —

1. Felicity 2k10 —- ELICIT the fun within

2. Felicity 2k10 —- Celebration Amplified

3. Felicity 2k10 —- Stirking a new note

4. Felicity 2k10 —- Symphonies of Celebrations

The first one (which was the crowd favourite at that point)was vetoed by Bhatt and her authority on word usage is unquestionable, so we started debating on which else could go with this year’s felicity. 10 minutes into this exercise, several humorous variants began to spring up. After being subject to several modifications at the hands of our creative minds here are a few samples —

1. Felicity 2k10 —- Come, Celebrate, Go

2. Felicity 2k10 —- Unleash the Beast Within

3. Felicity 2k10 —- Beyond Taglines

4. Felicity 2k10 —- Was there supposed to be a tagline here ?

Several other titles ( far more humorous) were proposed however, I cannot put them up here as some people might find them highly offensive (they were a little on the pervert side, if u know what I mean) although we had no such intention while composing them :P. Perhaps the jewel in the crown was the three-phase tagline proposed by Chandra. I doubt if anything else that came up then could beat that. For all those not present there, pity you cannot be the judge of that.

Anyways, the second day of the meeting saw us go from perverseness to downright dirty in the beginning but after all the fun and frolic, in the last these two contenders were left for the ultimate prize —-

1. Felicity 2k10 —- Euphony of Euphoria

2. Felicity 2k10 —- Joie de Vivre !!!

Everyone unanimously favoured the second one …….. not only does it give an impression  of  sophistication when pronounced but I guess its meaning sums up what Felicity stand for in just 3 words. It is a term sometimes imported into English to express a cheerful enjoyment of life; an exultation of spirit.

Thing are still under consideration ……….. I personally hope that this will be the official tag line for Felicity this year.

What are your thoughts on the above tag lines ? Do let me know.

August 15, 2009 - Posted by | Uncategorized

2 Comments »

  1. Joie de vivre is good !!!

    Comment by Sathya Adithya | August 16, 2009 | Reply

  2. I Wish This felicity will Cross all limits,..

    So Best is

    Felicity 2k10 – Beyond Taglines

    Comment by ROOPAK DUBEY | August 18, 2009 | Reply


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